Tasted puts your bottles in front of the next generation of wine buyers, poured blind: no label, no price, no bias. When they fall for it, the reveal introduces your brand, the shop is one tap away, and every honest opinion comes back to you as data.
We've structured this partnership so that even in the most conservative scenario, you walk away with something valuable.
When someone loves your wine with no label, no price and no expectation, that verdict is entirely their own. At the reveal they meet your brand as the wine they already picked. Nobody pushed it on them.
The Tasted shop opens the moment the game ends, while the reveal is fresh and your bottle is still on the table. We handle payments, fulfilment and customer service, and you're paid for every bottle sold, minus our agreed commission. You don't need to set up anything new.
Every box your wine features in comes back to you as data: how many people tasted it, what they honestly thought, and what they believed it was worth before they saw the price. It comes straight from the people drinking it, with no label to sway them.
Tasted reaches the wine-curious: people who want to explore but need a social, low-pressure way in. They aren't wine snobs, and they're the buyers you'll keep for decades.
Hosts 4–8 friends and spends on what impresses. Your wine reaches them in the exact setting where it gets talked about.
First-timers who discover your wine through someone else's gift and go on to become direct buyers themselves.
Drawn to story, scarcity and depth. Most likely to seek your wine out after the tasting, share it, and advocate for it.
Full consignment: your wine comes into our warehouse and features in our boxes and shop. You're invoiced only for bottles used or sold. Unsold stock is returned or rolled into the next cycle, so you carry no risk for stock we can't move.
Your wine comes into our warehouse and features in our boxes and shop.
You're invoiced only for the bottles actually used in a box or sold through the shop.
Unsold stock is returned to you or rolled into the next cycle, so you carry no risk for stock we can't move.
Honest feedback from people who tasted your wine blind, with no label or price to sway them.
How many people tasted your wine, across how many sessions, over what period.
Overall enjoyment scores and the tasting notes players mentioned most.
Players' comments in their own words, written blind and unfiltered.
What players believed your wine was worth before they saw the price.
How your wine performed against others in the same category in the box.
All your wines in one box for direct comparison, or a single varietal on its own. You also get a featured end-of-game moment you design, with your story, your reel and your link.
We'd love to share a bottle, show you the game, and talk about how we can work together.